Tuesday 21 Nov 2017

Foundation Programmes

The various programmes are scheduled throughout the year in concentrated blocks of 3-5-6-days at a time. Tuition takes place at the Provox Centre for Public Relations & Communication in Johannesburg or at other venues around the country, based on demand.

Skills Programme in Basic Principles of Public Relations (Provisionally accredited with the Services Seta)

This skills programme is aligned against unit standards. It is aimed at the public relations assistant on a junior level and the secretary with a public relations component in her job. Once the learner has completed this programme he/she should be able to assist in the implementation of basic public relations, communication and media activities under supervision. A portfolio of evidence is submitted for assessment of competency.

Topics included:

  • The nature of public relations - definition, techniques and functions, characteristics, ethics, development and execution of public relations.
  • Communication - the components of the communication process, the 7 Cs of communication, barriers to effective communication, telephone etiquette and improvement of listening abilities. negotiation, debating and lobbying.
  • Media liaison.
  • Public speaking.
  • Special functions i.e. opening ceremonies, open-house days, functions, visits, tours, exhibitions and seminars.
  • Sponsorships, marketing and promotions.

Download the booking form here

Time Frame

(Provisionally accredited with the Services Seta)

Course Code Dates (programme presented in two blocks)
2017BPR1 (Johannesburg) 13 -`17 March 2017 week one AND 29 May – 2 June 2017 week two
2017BPR2 (Johannesburg) 14 – 18 August 2017 week one AND 2 – 6 October 2017 week two
2017BPR3 (Johannesburg) 9 – 13 October 2017 week one AND 27 November – 1 December 2017 week two
Programme fee R 14 411 (subject to Change)
  • This includes assessments and catering.

Entry requirements:

Grade 12 (matric)



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Valid until then end of March 2017